Choosing a Genre for My Marketing Campaign

After doing some research I have decided to do Film Noir for my marketing campaign.

Here below is a link to FilmSite a websites that has information about Film Noir.

FilmSite - Film Noir

Here are some things I found out through research about Film Noir.

• Mostly shot in gloomy greys, black and white.
• Includes character types such as private eyes, cops, gangsters, killers and crooks/criminals.
• Two types of female characters. Either reliable, trustworthy and loving or in opposition mysterious, devious, double-crossing and manipulative.